Reality IMT Turns 360° Video into 3D Models


Reality IMT, a provider of 360° visual technology services, has announced a solution that enables users to extract 3D models and point clouds from video captured with spherical 360° cameras. The company is marketing the device toward facilities managers, who often have very large structures to maintain.

Users can walk through an environment with a 360° video camera—or fly an environment with a video camera attached to a drone—and generate a range of deliverables. With a single pass, users can generate 3D models and point clouds, which can then be exported for use in 3D CAD software for applications including as-built documentation, clash-detection, retrofitting, remodeling, and more general documentation purposes.

In addition, users will have access to the 3D video itself, which is useful for communication, training, and documentation purposes. These videos can be used to generate virtual reality visualizations for presentation and teaching purposes.

All of these deliverables can be extracted from one field session with a single sensor, reducing equipment costs and minimizing time spent on site.

Reality IMT was present at SPAR 3D Expo and Conference 2016, where they performed a 13-second walkthrough of the Woodlands Mariott lobby with a 360° camera and generated a point cloud from the results.

Click through this picture to see the 360° video.

Click through this picture to see the model.

“I am thrilled to inform you that we have made a breakthrough in the imaging and mapping technology,” said Reality IMT founder Ala’ Hamdan in an official statement. “We are now able to extract 3D models from a panoramic video to produce dense point cloud data that normally requires expensive laser scanners to produce. During our research and development effort, we tested different imaging techniques combining the science of photogrammetry, 360° imaging, and point cloud viewing software to be able to produce these 3D models.”


About Author


Sean Higgins is the former Managing Editor of and the SPAR 3D weekly newsletter, which continues to highlight relevant news and information for 3D-scanning professionals. Sean continues to work in the industry, and may sometimes be spotted in attendance at SPAR 3D Expo & Conference. Follow @spar_editor to connect with and learn more about the current voice of


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      Sean Higgins, SPAR 3D Editor on

      Hi Logan–

      Sorry about that–that’s the risk of keeping articles up on the website for a long time. For examples, I’d suggest contacting the vendor directly.

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